SWRT 292 | Marketing & Community with Alexa Bigwarfe
February 29, 2024

You’ll want to join me in this year’s 7th annual Women in Publishing Summit. It’s he biggest 4-day, online conference for women in publishing with a massive community that helps authors grow their craft, networking, and publishing skills.

I got my ticket last fall, and I have already been blown away by the bonus sessions and networking opportunities in this lively, encouraging, enthusiastic group of authors. So blown away, in fact, that I decided to sponsor the summit.

Sponsors, including me, have special offers for the whole Women in Publishing community, so make sure you check out the sponsors page when you get your ticket.

The summit is coming up soon, in March, but don’t worry about missing a thing. You’ll have time to go through the recordings all year-long and take advantage of all of the special offers and online networking.

Alexa Bigwarfe, the woman behind the Summit, joins me at the Round Table for a special episode all about the marketing and building community as a writer. Enjoy this week’s episode!

 

 

VIDEO

 

 

 

AUDIO

 

Alexa Bigwarfe

Alexa Bigwarfe is a USA Today best-selling author, publisher, and founder and CEO of Write|Publish|Sell. Alexa owns three hybrid publishing houses, Kat Biggie Press, Chrysalis Press, and Purple Butterfly Press, a children’s book publishing company. She enjoys working with authors in all capacities. Her courses and training focus on author professional development, platform growth, and fun, creative ways to market books.

 

 

SHOW NOTES

 

What we talked about:

(00:00) Welcome to Story Works Round Table
(01:14) Featuring USA Today bestselling author Alexa Bigwarfe
(01:59) You started blogging about twin to twin transfusion syndrome after losing daughter
(06:31) It’s not too early to start thinking about marketing and building your community
(14:04) Without additional marketing, without audience growth, you’re not going to see sales
(17:23) The seventh annual Women in publishing summit is coming up in March
(19:29) Even bestselling authors still struggle with confidence issues when they publish a book
(26:41) With publishing and marketing, sometimes it can feel like a chore
(32:28) To reduce the overwhelm, it is about strategy. Let’s move into some of the strategic thinking about marketing
(41:31) One of the best marketing tools that we have is podcasts for authors
(42:51) I think community is the answer to the fear and overwhelm of writing
(50:55) How do people get tickets to attend the women in publishing summit

 

 

LINKS

 

Things we mentioned:

Coming soon

 

Have thoughts, questions, other examples? Join the conversation at the Story Works Writers Facebook group

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About Your Hosts

Alida

Alida Winternheimer is an award-winning author with an MFA in writing from Hamline University. She pursues her fervor for all things story as a writing coach, developmental editor, and teacher. Two of her short stories were nominated for the Pushcart Prize. She is the author of The Story Works Guide to Writing Fiction Series. Alida lives in Minneapolis, Minnesota with her Golden Retriever, Seva the Wonder Dog. She camps, bikes, and kayaks in her free time. Unless it’s winter, in which case she drinks chai by the fire. You can find more at www.alidawinternheimer.com.

Kathryn

Kathryn Arnold writes fantasy and anything else that sparks her creativity from her home in Kingston, Washington. She currently earns her living as an insurance underwriting assistant, where she also creates marketing and web copy. When not writing, she plays (and teaches) piano and keyboard in a band (or two), and is working on starting a ministry team with her husband. You can find Kathryn at www.skyfirewords.com.

Robert

Robert Scanlon was born in Australia, but whisked off to England when only a baby. After many years complaining about the weather, he did the sensible thing and moved back to Australia. Despite a career in the music industry, followed by decades teaching public speaking, Robert is an introvert who adores reading. Robert grew up on a diet of sci-fi masters, eventually discovering he had read the library’s entire science fiction section. Now he has to write his own. Robert is the author of Constellation, book one of the Blood Empire space opera series. Find out more at www.RobertScanlon.com